Case Studies | Truu Digital

Hubtheme | Truu Customers

Written by Truu | April 19

This project's intent was to create a low budget, high quality offering to HubSpot customers that don’t have the budget to go to a large agency. Rather than offer expansive and expensive packages and retainers, we broke our services down so that they could be selected A’la Carte menu style for any size budget. We built our website to facilitate the entire shopping experience removing an enormous amount of friction and drastically increasing buyer happiness.

About HubTheme

HubTheme helps you build and launch HubSpot websites, microsites and landing pages with ease. Running a successful brand is hard. HubTheme makes life as a marketer easier by helping you spend less time coding and more time delighting your customers.

Problem

Not many options for low budget, low friction, self services offerings existed in the market today. We felt that if the same buyer was looking for items in the marketplace (frictionless) then they might enjoy this offering as well.

Original Website

Solution

We looked at the entire buyer's journey and what buyers might be looking to accomplish from a frictionless, self-service offering like this. We made sure that we provided enough education for them to make a decision, a gallery listing page of detailed information including live demos, and a full Ecommerce shopping experience with Stripe integrated checkout.

Home page

Pricing page

Services marketplace page

Services offering checkout page

HubSpot Themes & Modules marketplace page

Theme listing and checkout page

Results

Incredible feedback from customers who have gone through our frictionless, self-service website. Many have said that they have been looking for a solution like this for years. We have seen traffic nearly 10x, Conversions increase over 500%, and revenue increase 5x, in the first 6 months of launch.

Check out our web design and development solutions page to see what we can do for you today!